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Price includes VAT · Free UK delivery · Free 30-day returns
Free delivery on every UK order, with no minimum spend.
Free UK Delivery on every order, with no minimum spend. Prices include VAT.
Your order is dispatched within 1–4 working days and usually arrives within 5–10 working days, with tracking. We deliver to UK addresses only.
Free returns within 30 days of delivery: we send you a prepaid label and cover the return postage, whatever the reason.
You also have the legal right to cancel within 14 days of receiving your order under the Consumer Contracts Regulations 2013, even if you have opened the packaging. Refunds are made to your original payment method within 14 days of receiving your return.
To start a return, e-mail playvia.uk@gmail.com with your order number. Read our Returns & Refunds policy
Orders are prepared and dispatched within 1–4 working days and usually arrive within 5–10 working days in total. You will receive a tracking link by e-mail when your order is dispatched.
If an item turns out to be unavailable after you order, we e-mail you straight away and refund you in full.
Let your child explore fairy-tale adventures with the JEMSHE 15-piece princess dress-up collection. This thoughtfully designed set blends soft fabrics with playful silhouettes, inviting little girls to imagine elegant kingdoms, seaside mermaid journeys, and joyful celebrations. The result is a rich, immersive dress-up experience that fuels storytelling and sparkly moments of fun.
Designed for girls aged 3–8, the collection offers a variety of princess and mermaid-inspired looks. The materials feel gentle against the skin and are built to endure the energy of enthusiastic dress-up—twirls, spins, and joyful dances included. Colors and details strike a balance between classic charm and youthful whimsy, creating outfits that invite children to create their own magical narratives rather than simply “get dressed.”
The set supports countless pretend scenarios—from royal coronations and seaside adventures to celebratory tea parties. Encouraging self-expression, it also makes a thoughtful gift for birthdays or holidays. While outcomes vary, many families notice moments of confidence and creative thinking as children step into new roles with each play session.
Gift-ready and designed to delight, this 15-piece collection offers a magical wardrobe that can grow with your child’s imagination. It’s a practical way to invite consistent, creative play without demanding a single outcome, leaving room for your child’s unique stories to unfold.
Q: What ages is this set suitable for?
A: Designed for children 3 to 8 years, with a variety of designs to inspire creative play.
Q: Is the set durable for active dress-up?
A: Soft, sturdy fabrics and easy-to-wear designs stand up to twirls, spins, and daily pretend play.
Free UK Delivery on every order, with no minimum spend. Prices include VAT.
Free returns within 30 days of delivery: we send you a prepaid label and cover the return postage, whatever the reason. You also have the legal right to cancel within 14 days of receiving your order under the Consumer Contracts Regulations 2013, even if you have opened the packaging. Refunds are made to your original payment method within 14 days of receiving your return.
To start a return, e-mail playvia.uk@gmail.com with your order number.
Full details: Delivery policy · Returns & Refunds policy
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