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Price includes VAT · Free UK delivery · Free 30-day returns
Free delivery on every UK order, with no minimum spend.
Free UK Delivery on every order, with no minimum spend. Prices include VAT.
Your order is dispatched within 1–4 working days and usually arrives within 5–10 working days, with tracking. We deliver to UK addresses only.
Free returns within 30 days of delivery: we send you a prepaid label and cover the return postage, whatever the reason.
You also have the legal right to cancel within 14 days of receiving your order under the Consumer Contracts Regulations 2013, even if you have opened the packaging. Refunds are made to your original payment method within 14 days of receiving your return.
To start a return, e-mail playvia.uk@gmail.com with your order number. Read our Returns & Refunds policy
Orders are prepared and dispatched within 1–4 working days and usually arrive within 5–10 working days in total. You will receive a tracking link by e-mail when your order is dispatched.
If an item turns out to be unavailable after you order, we e-mail you straight away and refund you in full.
Introducing Ellie, the Baby Starters Plush 11-inch Snuggle Buddy — a vivid, friendly doll designed to spark gentle play and comforting routines. Crafted from soft plush fabric, Ellie invites little hands to explore the tactile contrast of smooth limbs and a plush torso. The embroidered facial features keep the look expressive without small parts, so babies and toddlers can touch and explore with confidence. The rainbow outfit adds a cheerful pop of color that helps storytelling and imaginative scenes come to life during playtime or quiet moments before naptime.
In everyday moments, Ellie becomes more than a toy — she is a familiar presence that can accompany caregivers through tummy time, stroller rides, car journeys, and bedtime rituals. Her approachable size and soft weight make her easy to cradle, while the gentle stitching ensures durability for years of hugs. The combination of safety-focused details and a bright, welcoming silhouette helps Ellie feel like a genuine friend rather than a simple accessory.
Care guidelines help Ellie stay plush and vibrant: machine wash on a gentle cycle, air dry flat, and avoid high heat. Following care tips can support long-lasting softness and color fidelity for many seasons of play.
Gifting ideas: Ellie makes a thoughtful present for baby showers, new babies, birthdays, or welcoming a new family member. She pairs well with other Baby Starters companions to build a growing collection of comforting friends.
Q: What ages is Ellie suitable for?
A: Ellie is suitable for newborns, infants, and toddlers, with embroidered features designed for safe, cuddly play.
Q: How should I clean and care for Ellie?
A: Machine wash on the gentle cycle; air dry to maintain softness and color.
Free UK Delivery on every order, with no minimum spend. Prices include VAT.
Free returns within 30 days of delivery: we send you a prepaid label and cover the return postage, whatever the reason. You also have the legal right to cancel within 14 days of receiving your order under the Consumer Contracts Regulations 2013, even if you have opened the packaging. Refunds are made to your original payment method within 14 days of receiving your return.
To start a return, e-mail playvia.uk@gmail.com with your order number.
Full details: Delivery policy · Returns & Refunds policy
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