Meet Burnout Blazagon Introducing Burnout Blazagon from the Heroes of Goo JIT Zu Goo Mobiles lineup. These shape-shifting rides fuse elasticity with action, letting kids stretch, squeeze, and collide them in endlessly repeatable play. The toy car’s flexible surface invites hands-on exploration, creating a...

Discover the Goo Mobiles Play Experience Meet Heroes of Goo Jit Zu Goo Mobiles, a shape-shifting, all‑GOO play concept built for curious kids. These cars invite tactile exploration as they stretch, squish, and collide in satisfying ways that spark storytelling and hands-on experimentation. The...

Meet the Heroes of Goo Jit Zu Hero Creator Thrash Introducing the NEW Heroes of Goo Jit Zu Hero Creator Thrash, a first time build and battle kit that lets kids craft their own Thrash action figure. Attach Thrash to the Creator Chamber, add...

Epic Stretch, Epic Play Meet Blazagon in the new Heroes of Goo Jit Zu Stretch Strikers Hero Pack. This standalone figure returns to join a crunchy, squishy universe where heroes face off against Goo Jit Zu villains Rockjaw and Orbitox. Blazagon isn’t just a...

Blast Off with Galaxy Blast TyroMeet Tyro from the Heroes of Goo Jit Zu Galaxy Blast series. This figure returns with an all-new Water Blaster that lets kids spray water into playful battles, while the goo-filled body remains squishy and bouncy for tactile fun....

Meet Solar Blast Blazagon, a star of the Heroes of Goo Jit Zu Galaxy Attack collection. This space themed action figure blends the iconic squishy Goo with a futuristic silhouette, inviting kids to imagine bold cosmic missions. The Galaxy Attack line emphasizes repeat play:...

Experience Jurassic play like never beforePrepare for Dino Rampage with a tactile twist that brings your favorite dinos to life. These figures invite kids to press, pull, and squeeze, watching the goo-like filling move as the body stretches. The Tyrannosaurus Rex in this line...

Meet the Heroes of Goo Jit Zu Hero Creator Unleash imagination with the Hero Creator and bring Blazagon to life through hands-on customization. This kit blends creativity with action, letting kids mix textures, fill the figure, and watch a soft, stretchy hero come alive...

Meet King Hydra, ruler of the Deep Goo SeaKing Hydra rises as the colossal 9.5 inch giant of the Deep Goo Sea, a landmark in any collection. His three distinct goo fillings unlock a triple threat of play: he can blast, extend, and chomp,...

Meet Thrash: a single stretchy shark figure in the Heroes of Goo Jit Zu line Thrash the Shark is part of a family of 13 goo-filled heroes, each with its own distinct texture and feel. This figure emphasizes stretch and release, inviting kids to...

Meet Blazagon in the Dino Power Pack The Dino Power Hero Pack introduces Blazagon in a vibrant, multicolor finish designed to spark playful imagination. The figure remains delightfully squishy and stretchy, with a distinct goo filling that offers a tactile, satisfying feel as you...

Meteor Madness Versus Pack: Pantaro vs Sludgewing Stretched to the extreme, Pantaro faces Sludgewing in a meteoric showdown that invites kids to imagine bold battles. The figure pairing emphasizes dynamic posing, a goo-filled core, and a special Meteor Gauntlet for dramatic action. This set...

Meet Thrash in the Cursed Goo Sea The Thrash figure joins the Heroes of Goo Jit Zu in a sunken, oozy scene built for hands-on play. Submerge Thrash in ice-cold water to trigger a color-change on his face—that dramatic moment reveals the curse in...

Dive into the Cursed Goo Sea with a two-figure exclusive packFrom Heroes of Goo JIT Zu, this exclusive two-figure set invites kids to an underwater-themed skirmish filled with color, texture, and imagination. Pantaro and Squidor bring distinct personalities to playtime, combining a splash of...

Overview Meet the Heroes of Goo JIT Zu Minis Sonic 6 Pack — six mini, stretchy Sonic characters designed for hands-on, squishy play. Each 2.5-inch figure packs big personality and a satisfying stretch response, inviting kids to imagine high-energy showdowns in a pocket-sized world....

Out-of-this-world squish meets stellar storytelling Heroes of Goo Jit Zu blast into a shimmering Galaxy Attack series with Star Shadow at the helm. The figure blends a cosmic color splash with a glittery interior, delivering a tactile, squishy feel as you squeeze and stretch....

Overview The Heroes of Goo Jit Zu Dino Power line returns with more bite-and-battle fun. Verapz the Velociraptor combines squishy, stretchy play with Aqua-blast energy and weapon-morphing arms, delivering a fresh twist on a classic action figure. Like every figure in the collection, Verapz...

Meet Brawler Bear from Heroes of Goo Jit Zu The Heroes of Goo Jit Zu line brings tactile play to a new level with soft, stretchable figures that hide a goo-filled interior. This single Brawler Bear figure showcases a vibrant multicolor design and a...

Blast Off with Orbitox in the Galaxy Blast Series Meet Orbitox, a scheming galactic villain reimagined for action-packed play. From the Galaxy Blast lineup, this figure arrives with a fresh water blaster and a squid-like silhouette ready to spark interstellar adventures. Orbitox features a...

Dive into the Deep Goo Sea with Thrash Heroes of Goo Jit Zu welcomes Thrash, the oceanic shark hero, to a sandbox of underwater adventure. His body is filled with special gel beads that make him exceptionally squishy to touch, bend, and play with....